Our Topics

The following overview shows our focus topics which we are particularly interested in from both research and practical application perspectives.

Discovering and conducting new business - Corporate and Start-up Entrepreneurship Innovation-oriented Management Data Analytics - for the systematic use of data in management decisions

"If you want to have a small company, buy a big one and just wait" (Tom Peters)

"With cost cutting, you win quarters, with innovation you win decades" (Alan Lafley, P&G)

"Everyone should have the capability to learn from the data. It has the same impact on companies as had personal computing back in the 1980s" (Satya Nadella, CEO Microsoft)









Responsible for the content: E-MailProf. Dr. Andreas Engelen