Our Topics
The following overview shows our focus topics which we are particularly interested in from both research and practical application perspectives.
Discovering and conducting new business - Corporate and Start-up Entrepreneurship | Innovation-oriented Management | Data Analytics - for the systematic use of data in management decisions |
"If you want to have a small company, buy a big one and just wait" (Tom Peters) | "With cost cutting, you win quarters, with innovation you win decades" (Alan Lafley, P&G) | "Everyone should have the capability to learn from the data. It has the same impact on companies as had personal computing back in the 1980s" (Satya Nadella, CEO Microsoft) |