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Our Topics

The following overview shows our focus topics which we are particularly interested in from both research and practical application perspectives.

Discovering and conducting new business - Corporate and Start-up Entrepreneurship Innovation-oriented Management Data Analytics - for the systematic use of data in management decisions

"If you want to have a small company, buy a big one and just wait" (Tom Peters)

"With cost cutting, you win quarters, with innovation you win decades" (Alan Lafley, P&G)

"Everyone should have the capability to learn from the data. It has the same impact on companies as had personal computing back in the 1980s" (Satya Nadella, CEO Microsoft)

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